How’s your BrandSense?
Brand analysis powered by Cavendish.
Our fast, informative (and free) tool to help you assess your brand health and identify opportunities to increase brand strength.
So, why use BrandSense?
- Connect with your audience: Evaluate whether your brand truly resonates with your target market.
- Understand your position: Gain insights into your brand’s identity and market placement.
- Recommendations: Receive actionable steps to refine your messaging and strategy.
- Unlock growth opportunities: Identify areas to expand and enhance your brand’s impact.
We know brand.
We help brands of any size, in any sector, define who they are and how they’re seen. Our work spans perception audits, brand identity, positioning, and campaign strategies, ensuring your brand makes an impact from launch to every interaction. From energy and water to property and beyond, we create brands people believe in.
Keen to find out more? Check out our latest articles below.
Education is power: building trust through knowledge
Using informative content to position your brand as a trusted, knowledgeable source in the energy sector.
Fighting back against the
halo effect
How water companies can overcome negative preconceptions by prioritising transparency and managing media narratives.
The power of
people in property
Building community support and momentum through storytelling that brings place and development brands to life.
Work to be proud of.
We’ve helped brands across diverse sectors – water, energy, property, and more – build stronger connections with their audiences.
Check out some of the work we’re most proud of and see how our strategic approach has delivered real results for our clients.
Driving behavioural shift towards water efficiency.
Working with Southern Water, we developed and implemented the ‘Make One Change’ campaign with a multi-channel approach to maximise its reach and impact. The aim? To inspire behavioural shifts in water conservation among households in the South -East of England.
CaSTCo brand development & website build.
We worked with CaSTCo to create a compelling visual identity that unites, excites, and empowers stakeholders. We aimed to create a sense of cohesion and collaboration, ensuring those responsible for our rivers feel part of a shared mission.
Transforming a brand for a digital-first future.
We worked with Stonewater to modernise and refresh their brand guidelines to support a digital-first engagement communications strategy and to better reflect their diverse customer base and dynamic operations.
Elevating Kinsted’s brand to reflect West Sussex’s unique spirit.
Partnering with Kinsted, a joint venture between West Sussex County Council and Lovell, to refine their brand identity, and craft a unique proposition and brand story, that would resonate with the region’s communities and potential home buyers.
Supporting the UK’s future energy transition.
In an era where sustainable energy solutions are paramount, Fidra Energy emerges as a trailblazer in the Battery Energy Storage Systems (BESS) market. Our strategic vision and innovative approach launched Fidra Energy with an energising brand identity and compelling video that tells their story.
Building a brand for the garden city
We partnered with Ebbsfleet Garden City to develop a compelling brand strategy and identity to communicate their sustainability initiatives while engaging residents in adopting sustainable lifestyles.
Repositioning Communities That Work for future success.
Communities that Work (CtW), formerly Give us a Chance, the national membership body for social landlords and housing associations, required a bold rebrand to align with their evolving mission and position them for future success.
Our people; your team.
Sam is an award-winning communications strategist with a track record of advising high-profile clients for over 20 years. Her expertise lies in developing integrated communications strategies that capture attention, initiate discussions, and influence behavioural change. She strongly believes in the power of storytelling and brand, and collaborates closely with her clients to craft impactful narratives that establish connections between audiences and brands.
Creative Director Charli is a published creative and influential content contributor for The Drum. With extensive experience working in both in-house and agency environments for over 18 years, she is a creative leader who inspires and moves audiences to action. She has also written for a variety of design magazines and featured as a Getty Photographer. A skilled mentor, Charli is passionate about future talent through partnerships with local universities.
As the overseer of strategic creative for Cavendish, Charli delivers insightful strategy and innovative solutions. Her experience working with an international client base across diverse industries including automotive, financial, television, and sports allows her to deliver, campaigns that matter.
Mark’s passion for video stemmed from an early age – turning from a hobby to a full-time profession. Now, with over 13 years of professional experience, he has worked with many sector leading companies such B&Q, Kingfisher, IBM and United Utilities. Mark is responsible for leading our video team, innovating our services and delivering meaningful and impactful content for our clients.
With an in-depth digital, technical knowledge, Marcio has over 10 years experience across a broad number of programmes and platforms, allowing him to ensure a smooth planning phase, including user journey mapping, wire-framing and interface prototyping; and high-quality technical development to ensure digital engagement is maximised. Focused on providing a memorable user experience, Marcio keeps the end user front of mind, through the planning, design, and development process. Responsible for overseeing all technology and digital developments, Marcio combines a great mix of commercial and technical experience.
Nav has a deep understanding and knowledge of the end-to-end marketing funnel, specialising in developing strategies to drive behaviour and perception change for global brands. He has 12 years experience helping brands such as NatWest Group, HSBC, Utilita, British Gas, Microsoft, Hyundai, Bupa, Nespresso and more build strong relationships with their customers and generate a positive ROI. Nav is responsible for developing strategic marketing and communications strategies for our clients.
John has extensive experience in delivering print, digital and social campaigns from inception to completion. He has a track record of first-class client management, connecting with clients and managing accounts while also developing excellent client relationships. He has worked with many blue-chip clients John is responsible for supporting client accounts to create, drive and help execute strategic marketing plans.
Meet Emma, a creative powerhouse with a love for bringing ideas to life. With a wealth of experience in print design at one of the UK’s leading publishing companies, Emma is a master at crafting impactful designs that captivate and resonate with diverse audiences.
Leading creative projects across the board, Emma works closely with the Creative Director and key stakeholders to develop comprehensive campaigns. Whether it’s branding, storyboarding, web design, or social media content, Emma’s innovative approach and collaborative spirit ensure creative solutions resonate and inspire.