Insights
Thinking ahead for our clients.
We craft our insight into strategic foresight. We are the compass to your map, utilising unique data, intelligence, trends and opinion.
Turning the tide.
Learn what the public really thinks about water and where trust can be rebuilt by downloading our new insight report. Our exclusive research draws on YouGov polling of more than 6,500 people across Great Britain, from customers of 14 major water providers.
Download our report to find out more.
Cavendish insight.
We don’t just let innovation and debate happen around us – we drive it. From commissioning new research, producing valuable insight from our expert team, or looking at how the communications landscape is, or should be, changing, Cavendish is always looking at what’s coming next. And how that might impact you.
Going for Green? What Wales Really Thinks About Energy and Climate Change.
What do people really think about the costs, challenges, and opportunities on the road to Net Zero?
Download our report for an exclusive look at our polling data on Welsh attitudes towards the energy developments shaping the nation.
Who’s Who – Inside Government 2025: Mapping the centres of power.
With a reshuffle transforming Westminster, our 2025 “Who’s Who” report reveals the evolving architecture of power inside government.
For organisations seeking to engage effectively with government, this report is essential reading. Download the full report to inform your strategy and engagement.
Centre of attention.
Large scale computing and AI are accelerating the need for new data centres across the UK. The Government has designated them as Critical National Infrastructure and is rolling out AI Growth Zones.
Against this backdrop, Cavendish commissioned polling from YouGov to understand public attitudes toward data centres. Download the full report.
The Authenticity Advantage.
The corporate world is at a crossroads and leaders are having to make tough decisions. Do they stand by their values and commitments, or do they respond to growing political and social pressures?
In our report Brands Under Pressure, we explore where the balance of power lies and look at companies that are retreating and those that are facing the changing winds with resilience.
Why your video content is critical to brand reputation.
Nowadays, misinformation spreads like wildfire, and maintaining control over your brand’s reputation has never been more crucial.
But how can businesses ensure they are perceived correctly amid the noise?
Senedd Reform.
In May 2026, the Senedd will undergo a significant transformation, expanding from 60 to 96 members with the introduction of a new proportional electoral system.
Now is the time plan how to engage with the parties, feed into the draft manifestos and influence the policy activity for the next four years. Our guide and support you with the influencing process, identify priority engagement across the parties and work on key messaging.
Download our report for a deep-dive into Senedd 2026 and how the changes may impact your business.
The dawn of the TikTokracy.
As mainstream media and politicians get on board the hype train, our report looks into how the platform is making waves in digital political influence and the risks and opportunities it poses for brands.
Who’s who: The most influential UK journalists.
Did you know that the regional media is among the UK’s most trusted news sources, reaching millions of people every day? These outlets shape public perceptions, build reputational capital, and drive grassroots agendas.
Whether you’re looking to elevate a story or better understand the regional media landscape, this guide is your essential toolkit.
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