Managing Reputation Under Pressure.
Reputation is increasingly shaped by fragmented influence, heightened scrutiny and rapidly evolving public narratives.
We help organisations anticipate issues, navigate periods of pressure, and protect stakeholder confidence when reputational, political or public scrutiny intensifies.
The challenge
Reputation and legitimacy are increasingly shaped by fragmented influence and heightened scrutiny
Public narratives now form and travel across a more fragmented and volatile communications environment.
Traditional media, digital platforms, online communities, political actors, campaign groups and influencers can rapidly shape how organisations and leadership teams are understood and judged.
At the same time, societal polarisation, declining trust and heightened expectations around corporate behaviour are increasing reputational exposure across all sectors.
How we help.
Our impact.
GEO Analyser.
Our new tool is designed to help brands understand and optimise their visibility in AI-generated search results.
Culture Wars: The Health Report.
Polarised debates are reshaping public opinion, consumer behaviour, and brand perception. Understand who is driving it, how they are framed, and what the public thinks.
The Authenticity Advantage.
The World Cup and sport’s growing responsibility in a fragmented world.
Digital sovereignty just got real.
Tales from the campaign trail.
Our thinking.
Our experts.
Rhodri Harries
Managing Director of Health and Tech
Steph Macleod
Board Director – Head of Tech
Verity Barr
Director
Jo Kiernan
Director
Patrick Law
Senior Counsel, Advisory Board
Chris Lee
Director and Head of Media Strategy
Dawn Hesketh-Guilfoyle
Director
Symon Ross
Director
Kerry Lennox
Director
Anita Nahal
Director
Helen Fitzhugh
Director
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Position