What If?

Cavendish delivered an 8-week campaign for National Grid in East Anglia which sought to raise awareness of the need for new energy infrastructure and mobilise green energy advocates

Client

National Grid

Sector

What we provided

Digital engagement

Cavendish worked with lifestyle content creators based to add a new dimensions to the campaign by posting about their views on renewable energy.

We think
around corners.

Background

We devised and launched a campaign using organic and promoted content across Twitter, Facebook and Instagram supported by a “What If?” microsite to gather support.

Strategy

We worked with two lifestyle content creators based in the region to add a new dimensions to the campaign by posting about their views on renewable energy.